Copywriting
Program Overview
Today’s copywriter must harness creativity across diverse marketing channels, crafting messages that surprise and inspire action. Traditionally part of an advertising agency’s creative team, they play a crucial role in delivering impactful advertising. As conceptual wizards and master storytellers, copywriters face the challenge of finding the most compelling way to convey their messages. The Creative Circus’ copywriting curriculum equips students to tackle these real-world challenges with skill and innovation.
Taught in Two Virtual Programs:
The Foundational Program
Offers learning tailored to equip students with the essential skills needed to break into the advertising industry. By the end of the program, you’ll earn a badge that reflects your fundamental understanding of creativity and communication.
The Portfolio Program
Delivers a learning experience focused on strategy and application. Completing this program means you’ll have honed your skills in strategic thinking, conceptual interpretation, and creative execution. Your portfolio will be a testament to your ability to craft innovative solutions across various media, audiences, and tones of voice.